Renogenyx

A genetics company in Nevada needed a fresh look to transition from a startup into a more established biotech player. They wanted to incorporate a double helix to visually ground them in the CRISPR space, and we played with several options that could be taken. Ultimately we landed on combining the double helix with an "R" for an icon that stands out among the plethora of stylized double helices out there and is solidly Renogeynx's own.